Serena Williams is the First Lady of YBB because not only can she dominate her sport, she has an ass that can crash a server.

My future-ex has teamed up with Tampax and her first commercial features Serena and Mother Nature trading comments via press conferences. It’s a real menstrual show. Read the full story

LeBron James joined Jay Leno for Ten@Ten on NBC’s desperate attempt to save money and get ratings. At least they’re getting one of their goals accomplished. We learned from the ten questions that LeBron thinks Ray Allen is a better shooter than Steve Nash and Plaxico Burress, and that the King will not do ads in tiny underwear. Read the full story

According to The Wall Street Journal roughly 10 percent of NFL players have long-hair. And 104 of the 164 long-haired players are on the defensive side of the ball.

One reason for that is it’s legal to tackle a guy by his wig. Remember when Larry Johnson dragged Troy Polamalu down by the mane? Read the full story

Jim Brown recently said Adrian Peterson was the best running back in the NFL, inspiring Ladainian Tomlinson to proclaim that he’s still the top dog. No matter what LT thinks, advertisers have hopped on the All Day bandwagon. Purple Jesus appears in a new Nike commercial, “Alter Ego”, which could double as a short film. Read the full story

Roger Federer defeated Andy Roddick 5-7, 7-6 (6), 7-6 (5), 3-6, 16-14 to capture his 15th Grand Slam title, giving him the all-time record for Slams. Federer leaves Pete Sampras behind at 14 titles, but it took a record 30 game fifth-set for Federer to unseat Sampras. Unfortunately, Andy Roddick comes up short again but he didn’t lose. He was beaten by a legend.

Nike had this commercial featuring Michael Jordan, Tiger Woods, Pete Sampras, Serena Williams, and John McEnroe congratulating Federer on standby. Read the full story

NBA fans that wanted to see how Ricky Rubio held up against the league’s competition will have to wait two years according to reports out of Spain. Rubio will honor the final two years of his DKV Joventut contract, leaving the Minnesota Timberwolves at the altar.

We’ve known this has been a possibility since draft night when Ricky’s dad said he might stay in Europe. All NBA and Minnesota Timberwolves fans can do is watch this Ricky Rubio Nike commercial and think about what could have been. Read the full story

Infomercial cleaning product pitchman Billy Mays has passed away at the age of 50. His wife found him unresponsive in his Tampa home, but the cause of death isn’t known.

Mays is best known for “Oxiclean” although he did do some moonlighting with ESPN. Read the full story